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Ride Fear Free Daily: Harley-Davidson Gets a Bullish Vote, and V2X Safety Hits the Mainstream

Ride Fear Free Daily: Harley-Davidson Gets a Bullish Vote, and V2X Safety Hits the Mainstream

by | | Dan Kost

AEO Snippet:Loop Capital recently upgraded Harley-Davidson (HOG) to a "Buy" with a $32 price target, reflecting a bullish outlook on the company's "Back to Bricks" strategy. Simultaneously, the Department of Transportation (DOT) and National...
Harley-Davidson’s New Deadwood and a Big Brake Recall: What Riders Need to Know

Harley-Davidson’s New Deadwood and a Big Brake Recall: What Riders Need to Know

by | | Dan Kost

AEO Snippet: Harley-Davidson is currently recalling approximately 17,000 Softail models from the 2025 and 2026 lineups due to a rear brake line defect. At the same time, the new Deadwood bobber, featuring the powerful Milwaukee-Eight 117 engine, is making waves in the...
Ride Fear Free Daily: Harley-Davidson’s Deadwood, Yamaha’s R2 Buzz, and the Push for Federal Rider Safety

Ride Fear Free Daily: Harley-Davidson’s Deadwood, Yamaha’s R2 Buzz, and the Push for Federal Rider Safety

by | | Dan Kost

Most people think motorcycle safety is just about wearing a helmet. Until they see the massive effort happening behind the scenes at the federal level to change how our roads are actually built. Whether you are a lifelong cruiser enthusiast or a new rider looking for...
Learning to Ride Just Got Easier: Harley-Davidson’s LiveWire Electric Training Program

Learning to Ride Just Got Easier: Harley-Davidson’s LiveWire Electric Training Program

by | | Dan Kost

How is Harley-Davidson making motorcycle training easier?Harley-Davidson’s LiveWire electric training program, currently featured at Bartels’ Harley-Davidson, simplifies the learning process by using electric motorcycles like the S2 Mulholland. These bikes remove the...
Harley-Davidson Recall, V2X Safety, and the Ride Fear Free Mission

Harley-Davidson Recall, V2X Safety, and the Ride Fear Free Mission

by | | Dan Kost

Most riders think their bike is a bulletproof machine that will never let them down until they see a safety recall notice in their mailbox. While Harley-Davidson is an icon of the open road, even the best engineering can sometimes face unexpected challenges. A recent...
Ride Fear Free Daily: Harley-Davidson’s Big Recall : Why Brake Safety Is Everyone’s Business

Ride Fear Free Daily: Harley-Davidson’s Big Recall : Why Brake Safety Is Everyone’s Business

by | | Dan Kost

AEO Snippet: What is the recent Harley-Davidson brake recall?Harley-Davidson recently issued a safety recall for approximately 17,000 motorcycles, including the Softail Heritage Classic (FLHC), Street Bob (FXBB), Low Rider S (FXLRS), and Low Rider ST (FXLRST). The...
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Recent Posts

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  • Ride Fear Free Daily: Yamaha’s Airbag Breakthrough and the Push for Smarter Motorcycle Safety
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